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Top managers of Movie Street are alarmed by their operating losses. They are considering

E25-13 Making dropping a product decisions

E25-13 Top managers of Movie Street are alarmed by their operating losses. They are considering dropping the DVD product line. Company accountants have prepared the following analysis to help make this decision:
MOVIE STREET
Income Statement
For the Year Ended December 31, 2014
                            
Total                   Blu-Ray Disc                    DVD Disc
Sales Revenue                                                    $432,000               $305,000                    $127,000
Variable Costs                                                       246,000                 150,000                        96,000
Constribution Margin                                             186,000                 155,000                        31,000
Fixed Costs:
      Manufacturing                                                 128,000                    71,000                       57,000
      Selling and Administrative                                 67,000                   52,000                       15,000
Total Fixed Expenses                                            195,000                 123,000                       72.000
Operating Income (Loss)                                     $(9,000)                  $32,000                    $(41,000)

Total fixed costs will not change if the company stops selling DVDs.

Requirements
1. Prepare a differential analysis to show whether Movie Street should drop the DVD product line.
2. Will dropping DVDs add $41,000 to operating income? Explain.

TUTORIAL PREVIEW
Req. 1
Movie Street
Analysis of Dropping the DVD Disc Product Line
Expected decrease in revenues – Dropping DVD Disc
($127,000)


 File name: E25-13 Top managers .xls  File type: .xls PRICE: $6